About Jennifer
Four Decades at the Intersection of Vision and Growth.
Jennifer has spent 40 years doing the work that most consultants only theorize about - building brands, leading organizations, and guiding leaders through the moments that define their legacies.
Jennifer Silverberg
Founder, Landmark Consulting
Former CEO, SmartCommerce · 40 Years of Leadership
There are consultants who advise. And then there are people who have actually done it.
Jennifer Silverberg is the rare strategist who has operated at the highest levels of both sides of the table. As the former CEO of SmartCommerce - a leading digital commerce technology company serving some of the world's most recognized consumer brands - she didn't just advise on transformation. She led it. She made the hard calls, built the teams, and delivered the results.
That operating experience combined with 30 years of strategy consultancy is what we bring to your business. When Jennifer sits across the table from a CEO, CMO, or Founder, she brings not just frameworks and models, but the lived knowledge of what it actually takes to build a brand, grow a business, and lead through uncertainty.
Leadership Philosophy
"Leaders who change industries are the ones with the Vision to see what others don't, the Courage to go where others haven't, the Know-How to get the ball rolling, and the Tenacity to see it through."
- Jennifer Silverberg, Founder - Landmark Consulting
A Career Built on Results
2010s – 2020s
Chief Executive Officer
SmartCommerce
Led SmartCommerce through its most significant growth phase, driving enterprise digital commerce transformation for major CPG and consumer brands. Built the leadership team, expanded market presence, and positioned the company as a category leader.
2000s – 2010s
Senior Executive & Brand Strategist
Multiple Organizations
Held senior leadership roles across brand strategy, marketing, and organizational development. Advised Fortune 500 companies on brand positioning, market expansion, and go-to-market strategy during a period of rapid digital disruption.
1990s – 2000s
Consulting & Advisory Practice
Independent Practice
Built a reputation as a trusted advisor to growth-stage and mid-market companies navigating brand transformation and leadership transitions. Developed the strategic frameworks that would define her approach for decades to come.
1980s – 1990s
Early Career & Foundation
Industry Foundations
Began a career defined by intellectual curiosity and a drive to understand how great brands are built from the ground up. Developed expertise across marketing, communications, and organizational strategy that would shape a 40-year legacy.
Expertise & Focus Areas
Brand Strategy & Positioning
Digital Commerce & Transformation
Executive Leadership & Coaching
Organizational Design & Culture
Go-to-Market Strategy
Board Advisory
Revenue Growth & Market Expansion
Mid-Market & Fortune 500 Advisory
Work Directly with Jennifer.
Landmark Consulting takes on a select number of engagements each year. Every client works directly with Jennifer - no junior associates, no hand-offs. If you're ready for that kind of partnership, let's talk.
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